Sandtique-Rare-Prints and Maps
Trade Card - c1880 - "LODORAT" - Chromolithograph
FINE CHROMOLITHOGRAPH TRADE CARD
This chromolithograph Victorian Trade Card is from about 1880.
Trade card describes small square cards, bigger than the modern visiting cards exchanged in social circles, that businesses would distribute to clients and potential customers. Trade cards first became popular at the end of the 17th century in Paris, Lyon and London. These functioned as advertising and also as maps, directing the public to merchants' stores, as no formal street address numbering system existed at the time.
This print is in good condition with a clipped corner. The size of the card is about 4 1/2 " x 2 3/4".
The Victorian Trade Card offered is entitled:
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